because prevention is better than cure.

because prevention is better than cure.

Mini Cart 0

Your cart is empty.

Mini Cart 0

Your cart is empty.

Upgrade Your Brain: The Book, Tour & Conference

Brain size is shrinking, IQ is falling, mental health problems are rising.  A recent EU report has declared a ‘global brain health emergency’.  One in six children are neurodivergent, many with autism or ADHD.  While one in four over 80 have pre-dementia - memory...

Smart Kids Landing Page

---- https://vimeo.com/954326710 Take The Smart Kids Test Get Your DRIfT 5-in-1 Blood Test Welcome to Smart Kids and Teens! Support for Parents, So Every Child Can Thrive As a parent, you want the best for your child. To see them happy, confident, and...

Early Dementia Prevented by Our 8 Domains, Shows UK BioBank Study

15 Risk Factors for Young-Onset Dementia Identified in Major UK Biobank Study What the findings tell us about modifiable dementia risk and the 8 Domains of Brain Health A major study using data from the UK Biobank has identified 15 factors associated with the risk of developing...

Boosting GABA: Natural Support for Anxiety and Low Mood This Winter

Boosting GABA: Natural Support for Anxiety and Low Mood This Winter By Patrick Holford Boost gaba naturally this winter. For many people, the darker months are when anxiety creeps up and mood dips. Shorter days, colder weather and more indoor time often leave the nervous system...

Can You Recover Your Memory and Rebuild Brain Health?

Can You Recover Your Memory and Rebuild Brain Health? Author: Kezia Hall · First published: 30/11/2023 · Last reviewed: 08/10/2026 You walk into a room and forget why. A familiar name sits on the tip of your tongue and won't come out. Changes like these can feel worrying, especially if...

Past Webinars

Instant access webinars in our on demand library of educational talks, hosted by world renowned experts in nutrition, mental health, and cognitive science. Whether you are interested in Alzheimer’s prevention, mood and stress support, child neurodevelopment, gut and brain health, or...

Vitamin C and other antioxidants

Vitamin C is a keystone nutrient for swinging the antioxidant equation in your favour for your brain. It’s made in all living things, from animals to plants, including yeasts and fungi. It’s probably been the essential ‘exhaust recycler’ of all oxygen-based life forms. Production is...

Vitamin D

Vitamin D is an all-rounder as far as your brain and mental health are concerned. It helps neurotransmission and has anti-inflammatory and neuroprotective effects on the brain by reducing both inflammation and the oxidative stress. Generally speaking, the lower your vitamin D, the worse your...

Vitamin D – the Mind, Memory & Mood Essential

By Patrick Holford Did you know the length of your shadow can tell you if you’re able to generate vitamin D from sunlight? If your shadow is longer than your body - you can’t produce vitamin D from sunlight. If you are in winter and live in a country of higher latitude (like the UK),...