because prevention is better than cure.

because prevention is better than cure.

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Whether you are a member of the public or a health professional our Spring campaign gives you plenty of opportunities to learn how to: 

  • Improve your mood and get a good night’s sleep 
  • Deprogramme anxiety and build stress resilience
  • Free your brain from addiction (including sugar, alcohol and coffee)
  • Recover your memory and rebuild the brain’s connections
  • Build healthy young brains to prevent neurodivergence
Our founder, Patrick Holford, has a groundbreaking book out on April 25th and goes on a nationwide Irish and UK lecture tour. (Preorder the book here)

Upgrade Your Brain Irish (May 4-13) and UK (May 22 – 31) tour.

Note VIP tickets include a signed copy of the Upgrade Your Brain Book


Friends of Food for the Brain can receive a pre-publication signed copy of the Upgrade Your Brain book.


If you are a health professional, teacher or involved in any way with mental health don’t miss our groundbreaking Upgrade Your Brain Summit on April 24th with world-leading experts in nutrition and mental health. It is open to all.


Upgrade Your Brain CookApp is launching May 1st – click below to find out more.


Upgrade Your Brain book references here  


Alzheimer’s Prevention Day May 15th 

On May 15th we launch, internationally, Alzheimer’s Prevention Day. We go live about this campaign in April and will let you know how you can get involved in changing the paradigm from the unrealistic ‘waiting for a cure’ to the reality that Alzheimer’s is preventable.

The Cognitive Function Test – FREE!

Don’t forget to take the Cognitive Function Test which is automatically followed by the Dementia Risk Index questionnaire, which shows you what changes will make the biggest difference to your brain.

KEEP THIS? – If you prefer not to do the Cognitive Function Test right now and go straight to the Dementia Risk Index questionnaire you can do so. Then join COGNITION, our brain upgrade program for interactive, personalised support.

Completing both the Cognitive Function Test and the questionnaire and the 4-in-1 DRIfT pin prick home test for homocysteine, omega-3 index, vitamin D and HbA1c (glucose control) is the best action you can take for a brain upgrade and helps us research what really works for prevention – making you a Citizen Scientist.

About Patrick

Patrick Holford, BSc, DipION, FBANT, NTCRP, is a leading spokesman on nutrition and mental health and founder of both the Food for the Brain Foundation, and the Institute for Optimum Nutrition, originally trained in psychology.

He was one of the first promoters of the importance of zinc, essential fats, low-GL diets and homocysteine-lowering B vitamins and their importance in mental health and Alzheimer’s prevention.

He is the author of 46 books, translated into over 30 languages, including The Optimum Nutrition Bible and his latest book Upgrade Your Brain. He is a retired visiting professor at the University of Teeside and is in the Orthomolecular Medicine Hall of Fame.